Maruti Suzuki India has tied up with IDFC First Bank to offer vehicle loans to its customers.

The two companies have signed a Memorandum of Understanding (MoU) to this effect.

Under the MoU, the bank will offer personalised finance options to customers looking to purchase Maruti Suzuki vehicles.

Said Shashank Srivastava, senior executive officer, marketing & sales, Maruti Suzuki India, “It has been our goal to offer a comfortable and hassle-free financing experience for car buyers, and this collaboration enables us to take this further through an array of personalised loan benefits offered by the bank. This tie-up will help us cater to the diverse needs of customers and make the vehicle purchasing process much more accessible and convenient.”

Added IDFC First Bank COO Madhivanan Balakrishnan, “As a bank, we always believe in putting our customer first, and this partnership aligns with our philosophy. IDFC First Bank leverages analytics and digitisation to provide seamless and easy financing experience to customers across our 700+ branches pan India.”